everything in the package

Web design services — eight jobs we take off your desk

Web design is not one task, it is a stack of them: the design, the words, the phone layout, the loading speed, the map listing, the contact route, the legal pages, the server it all runs on. Most owners never wanted to learn any of it. Below is each part, what it actually means, and what you get for your $999.

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The short version

at a glance
Build
A site, from nothing Structure, design, text layout and images — from an empty page to something you can hand a customer.
Relaunch
Or your old one, rebuilt We keep what still works — your name, your content, your address — and replace everything around it.
Mobile
Built for a phone first Because that is where your visitors are. The desktop version follows from it, not the other way round.
Speed
Loads before they leave Compressed images, no bloated plugins, no framework overhead. A page that appears, not one that arrives.
Local
Findable in your area The basics that let search engines understand what you do, where you do it and how to reach you.
Contact
An obvious way to reach you A tap-to-call button, a form that works, and your hours where people look for them.
Legal
The required pages Imprint and privacy policy set up properly, so the site is not a liability the day it goes live.
Hosting
Somewhere to live Domain, server, certificate, backups. Handled, then kept running for $25 a month.

Before you pay anyone: seven questions to ask a web designer →

Building it — new or again

Whether you are starting from an empty page or from something built fifteen years ago, the work looks the same from your side: you send the facts, we send back a finished site.

01 · 02
Service 01 New website build

A complete website, designed and written from scratch — for a business that has never had one, or has only a social profile.

Why it matters

  • A profile on someone else's platform is a rented room
  • The rules and the reach change without asking you
  • Nobody searching your name outside that app finds you
  • Your own address doesn't move

What you get

  • A structured site — home, services, about, contact — sized to your business, not padded to look bigger
  • Your services in plain language, understandable in one pass
  • Photos placed and cropped properly, or clean typographic layouts where you have none
  • A first draft in seven days, then one revision round
Service 02 Relaunch of an outdated site

Your existing site rebuilt on modern foundations, keeping the content that still earns its place.

Why it matters

  • An old site is rarely wrong about the business — it's wrong about the decade
  • The number is right, the services are right
  • The layout, the mobile view and the speed say "no longer trading"

What you get

  • Your text reviewed and reused where it works, tightened where it doesn't
  • Old URLs pointed at the new pages, so links people already have keep working
  • Dead weight removed: visitor counters, PDF menus, Flash notices, broken forms
  • The same business, recognizably — re-housed, not rebranded

Making it work where people actually look

Two things decide whether a visitor stays long enough to read anything: whether the page fits their phone, and whether it appears before they get bored.

03 · 04
Service 03 Mobile optimization

Designed at phone width first, then expanded for tablet and desktop — not a desktop layout squeezed down until it technically fits.

Why it matters

  • Your visitor is standing up, one hand on a phone
  • Zooming to read your hours costs you the visit
  • Links the size of a grain of rice do the same
  • They go back to the results page — the next business gets the call

What you get

  • Every page checked at 320 px, narrower than most phones
  • Tap targets big enough to hit without concentrating
  • Text big enough to read without pinching
  • No sideways scrolling anywhere. Ever.
  • The phone number as a one-tap call button, where the thumb already is
Service 04 Loading speed and performance

Small and fast by construction, instead of built heavy and then patched for speed afterwards.

Why it matters

  • Every extra second costs you a slice of the people waiting
  • It also costs you position in search results
  • Slow small-business sites are slow for two reasons: camera-sized photos, and a pile of plugins nobody needed

What you get

  • Hand-written HTML and CSS — no page builder, no framework, no jQuery, no plugin stack
  • Images resized and compressed to what the layout actually needs
  • Fonts served from your own domain, so the page never waits on a third party to draw its text
  • No tracking scripts and no ad pixels, and therefore no cookie banner — unless you order the embedded booking widget ($299), the one extra that puts a third-party script on the page

Being found, and being reachable

A beautiful site nobody finds is a business card in a drawer. A site people find but can't act on is worse — you paid for the visit and lost the customer at the last step.

05 · 06
Service 05 Local search visibility

The groundwork that lets a search engine work out what you do, where you do it, and that you are still trading.

Why it matters

  • Local search is how most small businesses get found now
  • You don't need to outrank a national chain
  • You need to be legible to the search engine — and consistent with what it already knows about you

What you get

  • A title and description per page, so your result reads like an answer, not a filename
  • Structured business data (name, address, phone, hours) in the format search engines read
  • Your service area named in the words your customers actually use
  • A sitemap and a robots file, so new pages get picked up

Why this matters more than a bigger ad budget →

Service 06 Contact form and reachability

Every sensible route from "interested" to "in touch", placed where people look for it.

Why it matters

  • Someone with a burst pipe wants a call button
  • Someone comparing three accountants at 11pm wants a form
  • Offer only one and you lose the other

What you get

  • A form asking only what you need to reply — long forms are where enquiries go to die
  • Your number as a tap-to-call link in the header, the footer and at the end of every page
  • Opening hours where a visitor expects them, in the format a human reads
  • A confirmation page, so the sender knows the message went somewhere

Keeping it legal and keeping it alive

The two parts nobody thinks about until something goes wrong — and the two parts that are cheapest to get right at the start.

07 · 08
Service 07 Legal pages

The pages a business website is expected to carry: an imprint naming who is behind the site, and a privacy policy describing what happens to visitor data.

Why it matters

  • These are the pages a cautious customer opens before spending money
  • A site with no named operator reads as a risk, whatever the law says

What you get

  • An imprint built from your details — legal name, address, registration
  • A privacy policy describing what your site genuinely does, not a template about trackers you don't have
  • Both linked from every page, where people and regulators look
  • No cookies and no third-party trackers by default, which keeps the whole subject small. Order the embedded booking widget and its provider goes into the policy, along with a consent notice

Where the line is: we set up the structure and fill it with your details. We are not a law firm and this is not legal advice — if your trade has specific disclosure rules, have your own advisor look over the finished text.

Service 08 Hosting and domain

The address people type and the server the site runs on — registered, configured, secured and then kept running.

Why it matters

  • This is the part that quietly breaks
  • A certificate expires, a renewal notice goes to an old inbox
  • A site drops offline on a Friday and nobody notices until Monday
  • Handled properly it is invisible — which is the whole point

What you get

  • Your domain registered and pointed at the site — or your existing one moved across without downtime
  • An SSL certificate installed and forced: a padlock, not a warning
  • Backups, security updates and monitoring inside the $25 a month
  • The annual domain renewal paid out of that same $25 — standard domains, not premium ones
  • Small content changes on request. You email, we do it.

Included or optional

The honest column split. Everything marked included is in the $999 — nothing on that list turns into an invoice later.

no small print
Service comparison — one-time package versus optional extras
Service In the $999 Optional extra
Design and build of your site Included —
Mobile, tablet and desktop layouts Included —
Your text placed and tidied Included —
Your images resized and compressed Included —
Contact form and tap-to-call Included —
Imprint and privacy pages Included —
Search basics: titles, descriptions, sitemap, structured data Included —
Domain registration and setup Included —
SSL certificate and publishing Included —
One revision round Included —
Hosting, backups, updates, small changes, domain renewal — $25 per month, cancellable monthly
Additional revision rounds — $100 per round
Extra pages beyond the agreed scope — $149 per page
A second, separate business with its own site — $799 per additional site instead of $999, then $20 a month each instead of $25. Branches of one business are extra pages instead, at $149 each
Professional photography — Not offered — we work with the photos you have
Logo design — $299 — three concepts, one revision round, delivered as SVG and PNG
Simple online shop — $399 for up to ten products, on your own Stripe account. Stripe charges you a fee per sale — around 2.9% + 30¢ in the US, set by them, not by us
Booking button to a tool you already use Included —
Your existing booking tool embedded in the site — $299 — embedded, styled to match, tested on a phone, and the third party added to your privacy policy. This is the one extra that brings cookies and a consent notice onto an otherwise cookie-free site
Booking system set up from scratch — $599 in total, embedding included. The booking service may charge a monthly fee of its own — several have a free tier that covers a one-person business
Copywriting from scratch — Partly: we tidy and structure what you send, we don't invent claims about your business

What we don't do

A short list, because knowing the edges of an offer is worth more than another paragraph about how much we care.

the edges
No large shops
  • Yes: a simple shop, up to ten products, on your own Stripe account
  • No: catalogues of hundreds of items, live stock levels, automated shipping and returns
  • That's a different project at a different price — we'll say so rather than sell you something close
No custom booking software
  • Free: a button pointing at the booking tool you already use
  • $299: that tool embedded in the page, so people book without leaving
  • $599: a proven booking service set up from scratch in your name, embedding included
  • No: writing booking software from scratch
  • We don't control that service's pricing or availability, which is why we name it before you commit
No invented content
  • No reviews, testimonials or statistics you didn't give us
  • No claims about your business that you didn't make
  • Everything on your site has to be true and traceable to you
No ad campaigns
  • We build the site people land on
  • Running and paying for advertising is your call and your budget

All of it, for $999

One payment covers everything in the included column. Then $25 a month keeps it online, backed up and up to date. If you want to check something first, ask — questions are free.

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